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Research Reviews

A Core Value of Pride in Winning: The All Blacks’ Team Culture and Legacy

Tom Johnson; Andrew John Martin; Farah Palmer; Geoffrey Watson; Phil Ramsey (all with Massey University, New Zealand)

The Big Idea

In the so-called olden days “to win” meant the struggle, not the outcome.  In this research paper, we find a bit of both meanings.  For the subject of this study is the remarkable winning legacy of New Zealand’s men’s national representative All Blacks rugby team.  Since its inception in 1903 the All Blacks’ winning record is 77%.  By any account and compared to any sports teams or franchises—amateur or professional—the...

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