Leadership & Culture in Coaching

John Alder is the Coaching Manager at Sports Coach UK & has previously worked as High Performance Development Lead for the New Zealand Rugby League for 3 years where he consulted for the Kiwis team on a number of high profile campaigns including the 2013 Rugby League World Cup. John holds a Masters in Sports Coaching & a PhD in High Performance Sport Management which focuses on leadership and Change Culture.

In this video discussion, John joins regular PDP host, Dave Wright to discuss a range of fascinating topics including:

John’s research on the cultural influences in sport and how this effects player development

  • His experience at NZRL & working with elite level international athletes
  • Various international cultures and what part that plays in sport
  • Embracing diversity
  • Whether or not coaches can directly influence team culture 
  • Player ownership and how to go about it
  • Plus much more

Follow John on Twitter @LeadCulturally. 

Dave Wright

John Alder


The Player Development Project is changing the way players and parents think about football. We’re going to have a generation of young players who are psychologically prepared for high level football, and life.

The Player Development Project brings knowledge, expertise and the latest research to the global coaching community. This movement can only enhance coach education and improve outcomes on the training pitch, helping coaches develop better players.