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The Magazine

Overcoming Outset Obstacles

Adrian Bradbury is the founder and academy director of Football for Good, Uganda’s only full-time residential elite youth football academy and scholarship program. He has over 10 years’ experience in international coaching, education, and community advocacy and development. In this article, Adrian explores the unique obstacles impacting young footballers in East Africa, and explains that we all have ‘outset obstacles’ to overcome in our coaching.

 

Aubameyang, Mahrez, Mane, Salah and Wanyama are just a few of Africa’s growing list of global household names, rightly considered to be among the planet’s top footballers as well as flag-bearers for their continent.

Add those individual standouts to the fact that there are now eleven African nations in the FIFA top 50, and it’s not surprising that the spotlight now shines brighter when the African Cup of Nations (AFCON) rolls around.

There were definitely more eyeballs on the matches in Gabon in 2017. What they didn’t see however, were goals.

At just over two goals per game, AFCON 2017 was the second-lowest scoring event in the tournament’s history. However, as the academy...

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